Furniture Blog

Archive for June, 2011

To the hospital and did not find out what happens later in the doctor’s careful questioning, to find the cause: the original furniture in the allergic reactions caused by excessive formaldehyde. Recently, the Beijing Consumers Association published hot furniture indoor pollution complaints that furniture dissemination of harmful gases to indoor air concentrations of hazardous substances exceeding a substantial proportion.

This issue, we interviewed experts specifically to tell consumers how to choose a Heart of wooden furniture.

Wood furniture purchase four attention It is understood that the current furniture market, wood furniture as fashionable, colorful and clear the advantages of wood furniture has become the largest category of product categories. Coupled with relatively modest prices, more and more consumers. Experts suggest that consumers, when buying wooden furniture, wooden furniture, understand and master the technical requirements and differences between their advantages and disadvantages, choosing the right effective wood furniture.

Focus on surface quality Wood furniture in the wood-based panel furniture, particleboard, medium density fiberboard and other wood-based panel to the substrate surface, decorated with melamine, PVC, wood veneer and paper veneer wood and other cover, a clear imitation of natural wood grain-shaped pattern, smooth, with good visual effect and feel. When buying furniture, furniture, mainly to see the sheet material surface have scratches, indentations, bubbling, unglued from the leather and plastic signs and other defects.

On the production of quality Wood furniture production is in the shape of the sheet after cutting saws, decorative edge, composed of parts assembled. To see the quality of wood-based panel furniture production mainly depends on the quality of its cutting saws, edge, surface quality and sheet metal decorative quality port. Board in the Conference saw the flatness of the plate parts, the vertical degree angle to the quality requirements are, in general, saw cutting plate in less than 0.01 mm per meter, the efficiency and precision plate saw cutting back profile formation, on the point of view Well, after furniture made of the phenomenon does not appear inclined plate. Edge, surface decoration decorative parts mainly to see whether the uniform coating, bonding is strong, trimming it smooth, spare parts side panels, door panels, drawer panels and other visible parts of the mouth under the whether the edge face treatment, decoration excellent profile on the touch panel side no traces of adhesive. Portfolio mainly to see the assembly and drilling enterprises mouth is fine, clean, and connectors are firmly installed, the plane face connected with the T-joints have no gaps, there are no loose hand to promote the phenomenon. Door, drawer space parting is too large, the provisions of the general requirements for the 1.5mm to 2.0mm, between the open sliding doors and drawers are so comfortable and flexible.

Focus on metal and plastic pieces of qualityWood furniture are often used in metal and plastic pieces as the fastening connector, so the quality of metal parts also determine the intrinsic quality of the good or bad wood furniture. Metal parts required smart, smooth, surface plating is good, can not have rust, burrs, etc., with higher precision parts. Plastic parts to be handsome in appearance, color, use the focus position to have strength and elastic degrees, not too thin. Open the type of connector required rotation flexibility, internal elastic with a spring to fit, so will the use of furniture in the open smooth, easy and no friction sound.

Focus on the main dimensions Wood furniture on the market today mainly furniture and bedroom sets Office Furniture Main. There are also multi-functional TV cabinet and other electrical products. The furniture of the main dimensions (ie, functional size) are the provisions of the national standard requirements. If wardrobe hanging in the wardrobe space provided should be more than equal to the depth of 530mm, long hanging clothes on the hanging clothes stick to the bottom plate along the upper surface of the pitch should be more than equal to 1400mm, height of desk furniture provides 680mm to 760mm, including desk of the middle drawer to the ground level along the middle of the high clearance should be more than equal to 580mm, bookcases layer should be more than equal to 230mm high clearance to 310mm and so on. Main dimensions referred to above, the main means to pay attention to know when buying furniture because furniture if less than the required size, use will bring a lot of inconvenience and affect the use of furniture. If the depth of wardrobe space for hanging clothes too small to affect, resulting in the phenomenon of door closure is not superior. Solid knowledge

smells The majority of the consumer with speaking, impossible to recognize all of the wood timber, it should remember the following:

Wooden stand to see whether the crop lines or arc into a circle arranged pinhole (pores) are the rules to see whether or not divided into layers of wood between the lines or curves, if these lines can determine is based panels (veneer), because the real real wood than rosewood, camphor spent outside the lines are not pretty.

Smell of pure wood has its own unique flavor, even after long-term storage or finishing the smell is still left, but there are many faint smell of wood will be retained, such as the smell of pine with pine, cypress has light incense, cedar with spicy flavor has a unique smell fir, camphor camphor flavor will be very obvious, basswood slight oil odor, Redwood’s incision will be a strong spicy aroma, walnut choking and nose slightly, not a lot of domestic timber odor, while wood-based panel will be very strong smell of chemical materials, such as formaldehyde, ammonia and other three-Lu hydrogen would be good recognition.

Furniture store furniture products and consumers to meet directly where the first position the furniture sales. Segments in each channel, furniture store furniture industry is the last decisive battle. However, in the Chinese furniture market, most of the furniture store still at the stage of extensive business management, the rising cost of shop, store sales have gradually declined. Especially in the financial crisis, how to increase sales of furniture stores, has become a marketing manager for the furniture they been thinking of the problem. Since the outbreak of the financial crisis has the greatest impact on the furniture business than a professional foreign trade based furniture company. Almost instantaneously, many furniture companies suffered a blow. Although the domestic furniture industry, such as foreign trade enterprises are not subject to the same blow, but the business of sales of furniture stores were mostly unsatisfactory. A lot of advertising spending and strong sales did not bring the expected results, which for long-term growth in moderate condition in the furniture business is undoubtedly a challenge. The face of financial difficulties and how to minimize the financial crisis impact on furniture sales, furniture dealers become an urgent need to solve many problems. Huang Jiyi that differentiate display of furniture products, customer intelligence, initiative relations, promotions, benefits, service, function integration, is the current worth of furniture manager of the solution. In fact, the emphasis on the role of furniture stores, has long been the consensus of the people, furniture stores furniture business has also become a marketing model has been widely used. The terms specific to the operational level, most of the furniture store still at the stage of extensive business management: furniture stores posted a few POP, put a few door panels, and the furniture dealers improve relationships, to do with gold sales. The result: furniture store packing all done, losing characteristics difficult to arouse the attention of consumers; passengers love the relationship became more than a promotional bonus back to you 50 I 100, but more and more difficult to achieve the desired effect, and even make some of the furniture shop Shopping guide officers demanded, the high cost of sales. Therefore, to furniture stores increment, it must be based on the current market trend of the furniture shop operators to make new adjustments to make in the furniture store marketing new ideas. 1, differential display of furniture products, to ensure that the products can “jump” out of Furniture furniture store marketing display is the basic link, usually we call it the hardware, “and more, all good, new” are the basic requirements. In general, the “many” and “all” involved in the furniture industry’s input costs, while the “good” and “new” is embodied in the furniture business furniture, packaging and furniture store display of creativity and execution. Furniture furniture store display packaging differentiation, is to ask furniture stores to get out of the basic requirements and forms, made fresh, from the usual way out of furniture on display to attract the attention of consumers, the effective contrast manufacture or sale of the atmosphere, in order to facilitate purchase basis. Few days ago, Huang Jiyi to Chongqing, a furniture company to do the training, the visit of the company’s self-furniture shops, hardware stores are not only “many” and “full”, and very high-end, each table is on the brand Notebook It even high-end furniture store in Shanghai is not like, but the software is doing poorly, in addition to the price tag, almost no words to explain to the furniture. Thus, Huang Jiyi the veterans of the furniture industry, said: The money you spend spend, but do not need money, and very many things that you do not. Although the furniture shop furniture on display inside and outside the packaging and concept is similar in large, but smart marketers of furniture which will always find in this new form of packaging and display techniques, skillfully delivered furniture business philosophy and brand image. This area there are many examples worth learning: for example, in IKEA (see map) in the display area, one a separated display unit, respectively, show how the different functional areas with unique effects of different furniture. Each IKEA stores have a team of professional decorators, they are responsible for frequent adjustment of the display area. Adjusted to meet the basic requirements of living conditions of ordinary people at home. Such as the back wall height of 2.9 meters, this is the story of ordinary housing, too low to the customer with a wrong impression to make the wrong purchase decision, the color of the back wall must also be neutral, consistent with the habit of daily life.

Today, Chongqing, overlooking the Furniture Market arises spontaneously “as ridge or a peak cross” of emotion, but how to see the bewildering furniture market? Perhaps “the new coordinate furniture consumption,” to eliminate people Home Consumption of some confusion. Consumption: low-end furniture, awkward Past, Chongqing consumer equipment room, the proportion of the total cost of purchase of furniture Decoration 25% of the cost, but now, with the rapid rise in consumption level of furniture, the pursuit of individual consumers, for the decoration of furniture into the overall investment accounts for 40% to 50%, an increase of 15% to 20%, in particular, consumer tastes began to tend to European style decoration and furniture. Do the same, comprising an area 100? The new house, if it is American style, with the main material of the renovation cost of 80,000, the homeowner to buy the living room, bedroom, study of all American furniture will take at least 30 000 ~ 40,000 yuan. If the villa, the purchase of a large American high-end furniture brand, according to bed Bedside cabinet Assembly, Sofa Assembly, bookcases, desks and other items were combined to 100,000 yuan, the purchase of furniture, take at least 500,000 yuan. Therefore, the consumption level of furniture and renewed brand furniture naturally in the ascendant, and in the low-end furniture, grass-roots consumer pyramid, due to being overshadowed by the lack of taste, so there are industry estimates, market segmentation with the furniture, the original three-year shuffle after the market may be a year or so ahead of time horizon. Market: market segmentation competition “Ahead of reshuffle” from stores last week, several veterans of the chat home: they discourse between the showing of the “Chongqing moment over 10 home stores have emerged,” the suspect and fear, but they agreed that: market segmentation The market shuffling the past two years the industry will become the focus. Was predicted that in 2010 the furniture market in Chongqing, will present a watershed segmentation: Easyhome , Meikailong brand in its own right, bringing together high-end furniture brand, to market in-depth development; armor ex international market position still can not shake, but will adjust the product mix to meet the public, in the real needs of high-end consumers; the professional high end furniture market will rapidly expand to form a regional grouping of business district; pride Furniture City Furniture City Golden Goddess of Mercy, Shanghai 100 Furniture City Furniture City and other public and competitiveness to the test. However, while high-end furniture market and mass market furniture, nice and warm spring at first glance, but the competition in the two games, the former lead the market trend is irreversible. Regional: Inter-American shopping district gradually take shape One km of Wong Nai 0YJiangbei a street, in the year has formed a European and American Furniture business district, breaking inherent in Chongqing “pier-style” furniture market structure. Up to now, European and American furniture Civilian Royal One number (business area of 6000?), Operating mainly in the unification of American furniture, furniture (3000?), Virgin? Vail Custom Furniture (near 10000?), Specialized in producing furniture in Europe and America US-gram U.S. House (near 1000?), a large American-style furniture, sandalwood island on the 1st (10000?), European and American luxury furniture, Henry? Day (3000?), the American furniture market in China’s Fujian excess furniture (1800 ?) and other seven professional furniture store, is gradually taking shape European and American furniture. Operation if the surrounding da Vinci’s top brands of furniture stores in Europe and America, European and American Furniture Hall Meikailong Jiangbei shop, surprise, European and American furniture House Museum, and the opening of the R & F? Mercure and Lake MOCCO home, and Meeting industry peak style (positive investment furniture), etc., then a “pan” Europe and the United States furniture Jiangbei business district has been born, and armor En International, Meikailong Nanping furniture boutique Museum, home, etc. constitute a good hundred years the “pan-” South Bank Furniture rival business district. Price: Europe and the United States furniture mixed European and American furniture for the brand, grade, process, selection of different price also varied: a sofa assembly with 20,000 yuan price, there are 100,000 prices, even as high as 20 million price.